Now on the Internet we have instant news from a plethora of interpretations and points of view. The days of believing what you read in the newspaper is history! Now we are in a brave new world where we are required to think for ourselves using critical thinking to really comprehend the real truth of reality we live instead of someone else’s interpretation.

So the same goes for the visual mass media. What I have noticed is a coming together of media types which in the pass were separate entities or businesses. For example the digital still and video cameras are merging into one device. We are witnesses the revolution in personal digital assistants that fit in our pockets incorporating all media types we once knew as newspapers, books, broadcast TV and movie theatres. Even here, the technical production cost of content and distribution will continue to fall due to ever expanding technological changes. A cost/benefit point of value will eventually be reached for media communications or the product or service will simple not exist as a profitable communication medium. Maybe we are witnessing a true democracy among people taking place, where everyone can speak in any format they choose. Maybe we are witnessing the pyramid of power of broadcasting down to the masses being transformed into a greater conscious of mankind on the planet; freeing us from the machinations of the few who want to control and dominate to the detriment of us all. Maybe, instead of looking at the MASSES to make a fast buck; just maybe, instead of using money to buy things, we use our resources to create better ideas that benefit the planet we live on for future generations. Just maybe…